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Hertz Global Holdings, Inc. (formerly The Hertz Corporation), known as Hertz, is an American car rental company based in Estero, Florida. The company operates its namesake Hertz brand, along with the brands Dollar Rent A Car, Firefly Car Rental and Thrifty Car Rental. It is one of the three big rental car holding companies in the United States ...
Thrifty Car Rental. Thrifty Car Rental is an American car rental agency, headquartered in Estero, Florida, with offices in many countries around the world. Thrifty is owned by The Hertz Corporation, along with other agencies including Hertz Rent A Car and Dollar Rent A Car. Thrifty typically caters to budget-conscious leisure travelers.
The Avis corporate motto of "We Try Harder" was adopted in 1962, [11] during CEO Robert Townsend's tenure, who transformed the company. The campaign aimed to put a positive spin on Avis' status as the second largest car rental company in the United States, at the expense of its larger competitor, Hertz. The slogan was used for 50 years before a ...
Dollar Thrifty Automotive Group is the former holding company of Thrifty Car Rental and Dollar Rent A Car. Dollar Thrifty Automotive began to operate as an independent car rental subsidiary of the Chrysler Corporation on November 4, 1997 while continuing to support its two brands, Dollar Rent A Car and Thrifty Car Rental. [1][2] It was acquired ...
Herc Rentals is an equipment rental company, owned by Herc Holdings. It was formerly a subsidiary of The Hertz Corporation before being spun-off as a separate company in 2016. The company provides rentals of heavy equipment, [3] tools, power generators and pumps, [4] as well as sales of used equipment. [5]
In 2022, Scherr was hired as CEO of Hertz Car Rental. In 2022, Scherr's total compensation from Hertz was $182 million, making him the third highest paid CEO in the US that year. [10] At Hertz, Scherr significantly expanded Hertz's electric vehicle fleet. In the fourth quarter of 2023, Hertz earnings dropped by $245 million due to depreciation ...
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