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Forever 21, Inc. Forever 21 is a multinational fast-fashion retailer headquartered in Los Angeles, California, United States. Originally founded as the store Fashion 21 in Highland Park, Los Angeles in 1984, [3] [4] it is currently operated by Authentic Brands Group and Simon Property Group, with about 540 outlets.
The company gained popularity in mid-2000s to the 2010s for its low prices and quick turnover of inventory. Forever 21’s sales peaked in 2015, earning $4.4bn in global sales that year.