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During the 1970s and 1980s, their women's hosiery tagline was "Gentlemen Prefer Hanes". In the early 1990s, the slogan was turned around as "The lady prefers Hanes".
Hanesbrands owns several clothing brands, including Hanes, Champion, Playtex, Bali, L'eggs, Just My Size, Barely There, Wonderbra, Maidenform, Berlei, and Bonds.
All of the North Carolina–based hosiery companies (L'eggs, Hanes, Burlington, Kayser-Roth) had by this time placed product lines in drug stores and supermarkets. The product's slogan, "Our L'eggs fit your legs", appeared in print and TV ads.
Grab your own Hanes Women’s Wireless Bra (or two, or three) now at Amazon for affordable prices starting at just $15— your “girls” will thank you!
Playtex introduced a scented tampon that was advertised with the slogan, "When you're wearing a tampon you don't worry about odor. But should you?" Planned Parenthood complained, so a warning label was added saying that some women may experience irritation from the chemicals.
Hanes Women's Wireless T-Shirt, Moisture-Wicking Convertible Smoothing Bra, Full-Coverage, White Heather, Small
Fruit of the Loom is one of the largest manufacturers and marketers of underwear, printable T-shirts and fleece for the activewear industry, casualwear, women's jeanswear, and childrenswear. The company employs more than 32,400 people worldwide. [citation needed]
John Wesley Hanes (February 3, 1850 – September 23, 1903) was an American businessman from Winston-Salem, North Carolina who ran a tobacco company before founding Shamrock Mills in 1901, the company that became Hanes Hosiery Mills.
Overview. Bali began in 1927 with Sara Stein as Fay-Miss. In 1935 the company changed its name to Bali Brassiere Company. Bali merged with Hanes Corporation in 1969. [1] Hanes was then sold to Chicago-based Consolidated Foods Company, which became Sara Lee Corporation in 1985. [2]
Hanes Women's Cotton Jersey Shorts. $9 $17. See at Walmart. As we suggested, several reviewers recommend these shorts for wearing for yard work and to the beach. "They are great to wear to...