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www .blackriflecoffee .com. Black Rifle Coffee Company ( BRCC) is a coffee company based in Salt Lake City, Utah, United States. [1] It gained national attention in 2017, when it employed about 50 people, after pledging to hire 10,000 veterans to protest Starbucks 's pledge to hire 10,000 refugees. [2] [3] [4]
Black Rifle Coffee Company also recently released its second quarter earnings for 2023 and reported $91.9 million in revenue, a 39 percent increase from 2022. Show comments. Advertisement.
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Horse Eye Jack ( talk) 15:16, 19 August 2019 (UTC) [ reply] BRCC"s veteran campaign was indeed a reaction to Starbucks' plan to hire immigrants - that's why it is relevant to BRCC's article (as a notable action by BRCC), and why Starbucks is mentioned. On the other hand, Starbuck's plan to hire veteran predates BRCC's existence, and is clearly ...
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