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  2. Everyday low price - Wikipedia

    en.wikipedia.org/wiki/Everyday_low_price

    Everyday low price. Everyday low price (also abbreviated as EDLP) is a pricing strategy promising consumers a low price without the need to wait for sale price events or comparison shopping. EDLP saves retail stores the effort and expense needed to mark down prices in the store during sale events, and is also believed to generate shopper ...

  3. False advertising - Wikipedia

    en.wikipedia.org/wiki/False_advertising

    Arsenic was known during the Victorian era to be poisonous. [2] False advertising is the act of publishing, transmitting, distributing, or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally (or recklessly) to promote the sale of property, goods, or services. [3]

  4. Buy one, get one free - Wikipedia

    en.wikipedia.org/wiki/Buy_one,_get_one_free

    The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.

  5. Remove Banner Ads with Ad-Free AOL Mail | AOL Products

    www.aol.com/products/utilities/ad-free-mail

    AOL Promotions. You’ll no longer see paid ads, but you’ll continue to see promotions for AOL products and brands. We want to keep you in-the-know of our latest product news and information.

  6. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    t. e. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[1] (mass nouns), tchotchkes, or freebies (count nouns), are used in marketing and sales.

  7. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Pricing strategies determine the price companies set for their products. The price can be set to maximize profitability for each unit sold or from the market overall. It can also be used to defend an existing market from new entrants, to increase market share within a market or to enter a new market.

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